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It's a fact that the average person has a much more limited attention span these days than only a few years ago. How do you break through the superficial information glut and make a real connection?
Horsesmouth Essential: The appeal of stories is universal. Maximize their power by putting these storytelling fundamentals to work in your meetings, events, and day-to-day encounters. Both you and your words will be remembered.
There's a lot of random information flying around out there, diluting your prospects' attention. But they will listen up and focus on you if you specifically address their internal needs.
IMPORTANT NOTICE This material is provided exclusively for use by Horsesmouth members and is subject to Horsesmouth Terms & Conditions and applicable copyright laws. Unauthorized use, reproduction or distribution of this material is a violation of federal law and punishable by civil and criminal penalty. This material is furnished “as is” without warranty of any kind. Its accuracy and completeness is not guaranteed and all warranties express or implied are hereby excluded.
Social Security and Medicare Workshop
With Elaine Floyd, CFP®
May 12–15, 2025
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May 19–20, 2025