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When it comes to money and investing, people do some pretty strange things.
Trying to steer clients toward a particular investment—or away from one—can be an exercise in futility if you don't address the faulty logic that underlies their position. Here are the top five biases that trap investors and strategies for how to handle them.
Sure, your clients know that they're supposed to buy low and sell high, but that doesn't mean they're going to do it. New research sheds light on how investors make decisions—and how to steer them toward better ones.
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