Want to Attract Wealthier Clients? Go Where the Money Is!
Apr 23, 2026
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By Bill Cates, CSP, CPAE
What if your next best clients aren’t found through prospecting but through purpose? This piece shows how one advisor built a $3 billion practice by stepping into philanthropic leadership, creating deeper relationships, powerful referral networks, and a clear edge over competitors. If you’re looking to attract wealthier, more engaged clients, this strategy may be the most overlooked opportunity in your business.