Help Your Retired* Clients Stay Organized While You Stay Top of Mind!
The 2020 Retirement Calendar Checklist Gives Retirees More Time to Enjoy Their New Phase in Life…
Nearly 50 important dates or actions retirees must review throughout the year…
A must-have in your communications toolkit…
Complete your order today and get a PDF version
Yes, I want to order my branded 2020 Retirement Calendar Checklist for the low price of 62 cents per day—Just $227.
Retirees can get busy. I bet you’ve heard them complain about it, too.
Many never expected that time management and organization would be a challenge in this new life.
But it is, and people quickly discover there are quite a few things about retirement life that they need to track. For instance, while in the workplace many people never managed their federal and state tax withholding. Their employer did that.
Now they’ve got to send estimated taxes to Uncle Sam four times a year, in addition to organizing and filing taxes.
And then there’s Medicare.
No one ever told them the reality that health coverage after 65 would require tracking and paying premiums to a hodge-podge of programs with new rules and offerings every year. More dates and deadlines to follow—not to mention the additional sting of paying more than necessary when annual renewal options aren’t analyzed.
The Busyness of Retirement
Now, imagine that every time your retiree clients return to their desks for a dose of paperwork, they see you on their bulletin board, watching out for them every month, gently reminding them of key things they must get done.
Introducing the Retirement Calendar Checklist
That’s why we’ve designed the 2020 Retirement Calendar Checklist. So you can remove a little pain from your clients’ lives by acting as their retirement guide star over important dates, details, and deadlines throughout the year.
Retirees want to travel, enjoy grandchildren, and pursue new interests they couldn’t before. They want to keep stress to a minimum. That’s where the 2020 Retirement Calendar Checklist comes in. It has important dates in retirement life organized by month, with space to mark off each task after it is finished.
Retirees can know at a glance what is coming up and what needs to be put on the “to-do” list over the next month. 2020 Retirement Calendar Checklist includes four main sections:
Key Deadlines Calendar: The front portion of the checklist lays out 26 potential dates, deadlines, and actions your clients need to know. Not every single one will require action by every single client. But many will. Plus, the calendar always reminds them to check with you for any question that arises.
Important Birthday Milestones: The back of the 2020 Retirement Calendar Checklist includes a chart called “Birthday Milestones.” There are eight retirement-related dates starting at age 55 and going through age 70 ½. Each milestone grants a benefit or signals the need for action. For instance, at 55 you can take penalty-free distributions from a 401 (k) if retired. At age 70 ½, as you know, a retiree must start taking IRA Required Minimum Distributions.
Annual Review: We know some retirements can stretch for 30 years or more. Things change and important decisions made at an earlier point may need to be revisited and revised. This section of the 2020 Retirement Calendar Checklist asks your clients to review decisions they’ve made about such topics as health care directives and proxy, power of attorney, wills, trusts, beneficiaries, and other issues about gifting, taxes, and investments.
Final Quarter Tasks: The last quarter of the year is busy even in retirement. This chart on the 2020 Retirement Calendar Checklist helps your clients get organized for the end of the year activities, many of which will impact their taxes, such as reviewing investment gains and losses, tracking charitable donations, funding college accounts, and other items that should be addressed before year end.
Add Your Personal Branding and Custom Color
One great feature of the 2020 Retirement Calendar Checklist is you.
Your picture, logo, and contact info will be right on the front of the checklist, and right on your clients’ bulletin board. (Bulletin-board marketing—helpful, concise information for clients and prospects—is a simple, effective way to deliver value to clients and prospects throughout the year.)
When you send the 2020 Retirement Calendar Checklist to clients, prospects, and strategic allies, you’re showing people your commitment to them as their retirement planning expert. And don’t be surprised when people start asking for copies for friends, colleagues, and family members.
So make the 2020 Retirement Calendar Checklist part of your client service toolkit. It’s a sound investment in your business, your clients, and your brand.
Pick a color to compliment your brand
Stay Top of Mind All Year Long
This two-sided, 8.5 by 11 coated calendar is perfect for pinning to a bulletin board. Your clients and prospects will find themselves glancing at it every month to make sure they’ve taken key steps in their retirement business affairs.
8 Reasons to Get a Branded 2020 Retirement Calendar Checklist
Because it’s helpful to your clients. Who else is reminding them to pay attention throughout the year to the important dates, deadlines, and actions needed for people to stay organized and on-track? And when they see your face and contact information, once again, they’ll be reminded that you’re the first person to turn to when they need help.
Because it reinforces your brand as a retirement expert. Thousands of boomers are looking for the right advisor right now. They’re in their peak earnings years and starting to plan for retirement. They know it’s complicated and will need help. They’re searching for someone like you.
Because mistakes can be costly. Things slip through the cracks and mistakes happen. But retirement is not the time to get dinged for forgetting an important finance and health insurance matter.
Because it inspires confidence. People want to be reminded of the great decision they made to hire you, especially now that they’re transitioning into retirement. When they see you on the 2020 Retirement Calendar Checklist each month, it’s like a little deposit in the bank of credibility.
Because it reinforces your value to your clients. Clients want to be sure they’ve made a smart decision hiring you to guide their retirement. By showing them the many details that still need tending to, even in retirement, you show that you care and that you are competent to handle those details when needed.
Because it shows you’re thinking about your clients’ retirement life holistically. It’s not just about what happens in your office. It’s about what happens in your client’s life that really matters. This simple, important guide demonstrates this point perfectly.
Because it’s an easy-to-implement campaign. Send the Retirement Calendar Checklist to any client over the age of 50. It’s important to get this in front of people—client and prospects—so everyone is thinking about their present and future retirement.
Because it’s smart client service. And it’s easy to do. So don’t pass up this “touch” for your clients in 2020.
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