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Get Trump-Revolution Ready for 2017 Changes to IRA Rules

Savvy IRA will be your guide to the wide-ranging retirement-related tax changes coming down the pike. You’ll get updates throughout the year including:

  • Member-only webinars briefing you on new tax provisions and the final disposition of the DOL rule
  • Monthly newsletter explaining complicated and challenging IRA issues, especially new ones as they become law
  • Updated client presentations and updated addendums to your Financial Advisor’s Guide to Savvy IRA Planning as Congress changes the rules.

    New Presentation for 2017

    One-on-One Rollover Options: We’ve created a slimmed down version of Savvy IRAs Six Rollover Options presentation. Now you can use it meeting with your clients and prospects to easily and informatively walk them through the range of options they face when looking to rollover a retirement account.

Dear Advisor:

Key reasons to improve your IRA knowledge:

Because you’ll expand your level of service to a growing market. Boomers own a disproportionately high percentage of IRAs. They’re an ideal market with serious financial concerns. Once your IRA expertise is solid, you’ll have the solutions they need.

  1. Because you want to maximize your clients’ retirement resources. What good is making 5%, 8%, 10% per year or even more if your clients end up giving huge chunks of it back to Uncle Sam?
  2. Because it helps you uncover new assets. As an IRA specialist, you want to tell your clients that in order to make sure that their required minimum distributions are being calculated correctly, you need specific information for each account. With a bit of value-added advice like that, they’ll be more likely to provide you with the complete list you want.
  3. Because it makes it easier for new clients to transition to you from other advisors. Once you are truly knowledgeable about the IRA rules, you can position yourself as a “distribution specialist.” This will remind potential clients that they are planning for a new phase of life, and one that you happen to specialize in. That’s a strong differentiator.
  4. Because you will increase your revenue. Building your IRA knowledge will definitely help you attract more clients. Advisors who truly incorporate the tax impact of retirement account distributions are few and far between, and consumers are willing to pay a premium for those advisors.
  5. Because you’ll receive more referrals from professionals. Your goal should be to become the go-to source for IRA information in your community and someone that CPAs, attorneys and other professionals can turn to as a resource.
  6. Because IRA issues cut across financial products. The IRA rules are extremely flexible when it comes to holding investments. That makes IRA planning critical for just about any type of advisor. Whether you are a fee-only advisor, insurance-only advisor, hybrid advisor, broker, etc., a sound understanding of the IRA rules is bound to help you better service your clients and grow your business.
  7. Because it connects with clients and prospects on the tax issue. The more money and income people have, the more they seem to hate paying taxes. By positioning yourself as a distribution specialist who focuses not just on investments, but also on minimizing the impact of taxes during retirement, you build instant credibility and rapport with clients.

Here’s your action plan for building IRA knowledge and meeting clients and prospects.

Step One: Learn

Building your retirement planning and IRA expertise requires ongoing learning and testing. The Savvy IRA Planning® with Ed Slott and Company program includes resources to help you build your knowledge so you can effectively solve client and prospect cases.

View on-demand training webinars

Here’s how you will begin building your IRA expertise with the Savvy program:

  1. View the 4-part online webinar training series. These recorded sessions will walk you through the key material covered in the Savvy IRA Planning® with Ed Slott and Company program. All webinars are available for easy, on-demand listening and are posted on the secure Savvy IRA website.
  2. Read the FA’s Guide to Savvy IRA Planning. This guide, written by Jeffrey Levine, CPA, explains all the major aspects of smart IRA planning. It equips you with the technical knowledge and insights that you’ll need to educate clients and prospects about the value you will deliver, minimizing the impact of taxes on their retirement distributions.
  3. Review the guide to common IRA questions: 150 IRA Planning Questions Answered: What Savvy Advisors Need to Know. This report gives you specific answers to real-life IRA questions you’ll likely encounter as you educate clients and prospects on IRA planning. There’s no better way to improve your understanding of complex IRA issues than reviewing these questions and testing your understanding of them.
  4. Earn up to 12 CFP CE credits . Once you’ve viewed the training webinars, read the manual, and reviewed the IRA questions, the next step in building your expertise is to take the Savvy IRA 120-question online exam. When you pass, you’ll be eligible for 12 CFP Continuing Education Credits.

Step Two: Interact

Keep updated year round

Stay up-to-date on IRA news and rules with monthly and quarterly expert insights through Savvy IRA Planning® with Ed Slott and Company. It’s not uncommon that some IRA issues or common practices must be reviewed—even rethought—based on news out of Washington. Your Savvy IRA Planning® with Ed Slott and Company subscription aims to keep you informed on important changes that likely impact the kind of IRA cases you most frequently encounter. Here’s how you’ll stay up to date:

Twice a year you get select subscriber questions answered by Ed Slott and Company’s team of experts during subscriber-only webinars. You can also submit your own IRA questions to be considered through the Savvy IRA Planning website.

The ongoing review of subscriber questions and the Slott team’s answers are critical to building your IRA expertise. Each month, scan your Savvy IRA e-newsletter for news and select answers to new tricky IRA questions.

The e-newsletter should be a monthly must-read for you.

Step Three: Promote

Demonstrate your expertise

Boomers remain desperate for knowledge and expertise on key retirement issues. None is bigger than understanding how their retirement nest eggs will be converted into retirement paychecks. You’ll want to integrate your growing IRA knowledge into your presentation schedule, be it workshops, seminars, classes, talks, lunch and learns, etc. Savvy IRA Planning® with Ed Slott and Company program equips you with the tools to promote your IRA expertise to clients and prospects that want to learn more.

Marketing Toolkit. It’s filled with tips, timelines, checklists, and templates to help you plan, deliver, and follow up with your Savvy IRA presentations. Plus, your subscription includes Finra-reviewed post cards, press releases, and flyers to market your IRA events.

Article Reprints: Savvy IRA Planning® with Ed Slott and Company programalso includes customizable FINRA-reviewed article reprints to share with clients and prospects—perfect for a drip-marketing campaign. Just add your photo, logo, and contact information and you’re ready to go. Post articles on your website, social media, in an e-newsletter, or order hard copies to hand out in client and prospect meetings.

Step Four: Connect

Teach clients and prospects

Teach Boomers about their retirement options. Baby Boomers want to learn. Now you can deliver expert IRA content in classes, workshops, seminars, lunch & learns, or any creative way you’d like. Your subscription includes three FINRA-reviewed education presentations (customizable) in PowerPoint complete with speaker notes:

  • Savvy IRA Planning® for Boomers
  • 6 Retirement Account Options Every Retiree Must Know: Picking the Right One After You’ve Left Your Job
  • Savvy IRA Planning for CPAs: 10 Things CPAs Should Know About IRAs
  • One-on-One Rollover Options: We’ve created a slimmed down version of Savvy IRAs Six Rollover Options presentation. Now you can use it meeting with your clients and prospects to easily and informatively walk them through the range of options they face when looking to rollover a retirement account.

Send your clients and prospects home with a professional IRA resource. Give your clients and prospects a copy of The Baby Boomer’s Guide to IRA Planning, a 3-panel, 6-sided, 8.5” x 11” laminated client handout. It explains key IRA concepts necessary to understanding IRA planning decisions. It’s a perfect incentive to offer people who complete your feedback and follow-up form after your presentation.

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

Build your expertise and establish your competitive advantage with these in-depth resources.

Here Are the Details of What’s Included in Your Savvy IRA Planning® with Ed Slott and Company Program

The opportunities for advisors in the IRA market are virtually endless. The Boomer market is exploding and there are more potential clients up for grabs today than ever before. And the market conditions are only expected to improve for the foreseeable future.

IRA planning crosses into just about every aspect of a client’s financial plan, so executing the right strategies and eliminating costly mistakes can have a profound impact on a client’s success.

Join by January 13th and Save $300!

Your Savvy IRA Planning® with Ed Slott and Company program includes:

COMPREHENSIVE GUIDES

The Financial Advisor’s Guide to Savvy IRA Planning for Boomers ($899 value). This 200+ page guide written by Jeffrey Levine, CPA walks you through all the major aspects of smart IRA planning. It equips you with the technical knowledge and insights that you’ll need to educate clients and prospects about the value you will deliver minimizing the impacts of taxes on their retirement distribution.

Keep one step ahead with this 200+ page guide – written by CPA Jeffrey Levine – that’s packed with everything you need to know about smart IRA planning. You’ll get technical insights and key facts so you can deliver precisely what your clients and prospects are seeking: minimized tax impact on their retirement distributions.

In this manual, you’ll learn:

257-page manual delivered to your office

Chapter 1: What Financial Advisors Need to Know About IRAs

  • How being an IRA expert will help expand your business
  • An overview of the IRA market
  • Why IRA owners are desirable clients
  • 8 ways IRAs and other retirement accounts are different than any other type of account
  • How much you know about IRAs

Chapter 2: Contributions and Deductions

  • When IRA contributions can be made
  • How to make IRA contributions
  • Understand how to coordinate between IRA contributions and Roth IRA contributions
  • What is compensation for traditional IRA and Roth IRA contribution eligibility
  • 2 factors that can restrict your client from making an IRA contribution
  • What defines active participation in an employer-sponsored retirement plan
  • 3 benefits of nondeductible IRA contributions
  • Why Roth IRA contributions may be eliminated for some clients
  • How a client can make an IRA contribution for their non-working spouse
  • 5 qualifications for the Retirement Savings Contributions Credit
  • How to correct excess contributions

Chapter 3: The 6 Retirement Account Options Every Retiree Must Know

  • 6 potential options your clients may have available to them when considering what to do with their retirement plan funds
  • When a client would want to leave their money in their current plan
  • 4 exceptions to the 10% early distribution plan
  • Why a client would roll over their plan funds to another employer plan
  • When to roll employer-sponsored retirement plan funds to an IRA
  • 4 benefits of consolidating retirement accounts
  • Why a client may want to take a lump-sum distribution
  • 3 key net unrealized appreciation (NUA) rules
  • 4 valid NUA distribution triggering events
  • 3 NUA mistakes to avoid
  • When a client can use 10-year averaging

Chapter 4: What Advisors Need to Know About Moving Retirement Account Money

  • 3 benefits of moving retirement money directly between two accounts
  • 3 rules when moving retirement account money indirectly
  • How the once-per-year rollover rule affects your clients
  • 7 eligible rollover distributions

Chapter 5: Taxation of Distributions from IRAs and Other Pre-Tax Retirement Accounts…and Other Lesser Known Costs

  • When can clients take IRA distributions
  • When do clients have to take distributions
  • 7 side-effects of IRA distributions
  • How to calculate how much of an IRA distribution is tax free
  • 14 exceptions to the 10% penalty rules

Chapter 6: Required Minimum Distributions for Account Owners

  • When the required beginning date (RBD) for distributions is
  • 4 exceptions to the RBD date
  • How to delay RMDs for all retirement accounts
  • How to calculate your client’s RMD
  • When to use the Joint Life Table
  • 3 common RMD confusions
  • How and when to aggregate RMDs across multiple retirement accounts
  • Understanding qualifying longevity annuity contracts (QLAC)

Chapter 7: Roth IRAs and Designated Roth Accounts

  • The difference between Roth IRAs and designated Roth accounts
  • Requirements for a Roth IRA conversion
  • Why a client would recharacterize a Roth IRA conversion
  • 4 Roth IRA conversion strategies
  • Ordering rules for non-qualified Roth IRA distributions

Chapter 8: Integrating IRAs into the Overall Plan

  • 2 prohibited investments within an IRA
  • 7 prohibited transactions for IRA accounts IRA accounts
  • Why annuities are popular investments with IRA owners
  • How to coordinate IRAs with Social Security benefits
  • Medicaid planning and IRAs
  • Education planning and IRAs

Chapter 9: Estate Planning for IRAs

  • 2 financial goals of estate planning
  • An overview of the Federal Estate Tax
  • 3 beneficiary form questions to ask your clients
  • Who can be named an IRA beneficiary
  • 2 advantages to the stretch IRA
  • · Why clients would name a trust as their IRA beneficiary
  • Difference between conduit and discretionary trusts
  • How to implement IRA trusts
  • Three entity rule

Chapter 10: Planning for Beneficiaries

  • How to avoid mistakes and maximize value after the death of a retirement account owner
  • 4 rules for executing a qualified disclaimer
  • How to properly title inherited IRAs
  • How to calculate RMDs for non-designated beneficiaries
  • How to plan for spouse beneficiaries
  • Calculating RMDs for successor beneficiaries
Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

Tackle the tough, complex IRA questions with answers from the experts at Ed Slott and Company.

150 IRA Planning Questions Answered: What Savvy Advisors Need to Know ($899 value):This report (75+ pages) gives you specific answers to real-life, difficult IRA questions you and your clients will encounter. Ed Slott and Company’s team of IRA experts spend much of their time researching and answering tricky IRA planning questions. Now you’ll have easy access to a body of questions you’ll likely face as you educate clients and prospects about IRA planning.

Test your knowledge with these questions

Topics include:

  • Contributions
  • Conversions
  • Distributions
  • Rollovers
  • Beneficiaries
  • Trusts
  • SIMPLE and SEP IRAs
  • Early distributions
  • Alternative investments/prohibited transactions
  • Lump sum distributions from company plans
  • Coordination with Social Security
  • And more!

Here are some examples:

  • Can my client’s mother’s IRA be taken by Medicaid if she needs to go into a nursing home?
  • My client does not have an IRA, but she does have a 401(k) at the company she works for. Can any of her 401(k) funds be converted to a Roth IRA?
  • My client will be 70½ this y ear. She is still working and contributing to her 401(k). What required distributions will she have to take this year?
  • Can an IRA asset, such as shares of stock, be rolled to another IRA?
  • Does an inherited employer plan transfer to the beneficiary automatically qualify as an inherited IRA, or does the beneficiary have to apply for it as an inherited IRA?
  • My client wants to name her grandchildren as the beneficiaries of her Roth 401(k). Can she place the Roth 401(k) in a trust which will force stretch distributions only? If not a trust, is there any other way that she can accomplish the same end result?
  • Are there any restrictions on taking distributions from a SEP IRA or a SIMPLE IRA?

Get trained by the nation’s leading IRA experts.

WEBINAR TRAINING SERIES

Four-part training sessions delivered by Ed Slott and Company. These webinars will walk you through the key material contained in the Savvy IRA Planning® with Ed Slott and Company program. All sessions are available for on-demand viewing.

4-Part Training Sessions by Ed Slott and Company ($499 value)

View on-demand training webinars

Allow the experts to carefully guide you, step by step, through the key material contained in the Savvy IRA Planning® with Ed Slott and Company program. All sessions are available for on-demand viewing at your convenience. Here’s an outline of the session topics:

Session One: Introduction to what you need to know about IRAs: six retirement account options for retirees and moving retirement account money

  • How IRAs and retirement accounts are different from your clients’ other assets.
  • The “new” once-per-year rollover rule.
  • How to properly evaluate the 6 potential rollover options a client may have after they’ve left their job.
  • How to implement advanced strategies like NUA to save clients valuable tax dollars and attract new business.

Session Two: The IRA nitty-gritty: contributions, deductions, taxation and required minimum distributions

  • How to help clients identify the true cost of retirement account distributions by factoring in both ordinary income taxes and potential “side effects.”
  • The IRA and plan pro-rata rules and how to potentially isolate clients’ basis for tax-free Roth conversions.
  • How to correctly calculate an IRA or plan owner’s required minimum distribution.
  • Which retirement accounts can be aggregated together for RMD purposes and, more importantly, which retirement accounts cannot be aggregated together.

Session Three: Understanding Roth IRAs and integrating IRAs into your clients’ overall financial plans

  • How to determine whether or not a Roth conversion makes sense for your client.
  • Tactics to maximize the value of clients’ Roth IRA conversions while minimizing the resulting income tax bills.
  • Key differences between Roth IRA accounts and designated Roth accounts like Roth 401(k)s.
  • Why strategic placement of investments across a client’s various accounts can meaningfully lower their tax liability.
  • How to help clients integrate their IRA planning with their Social Security planning to get the most out of both.

Session Four: Estate planning issues for IRAs and planning for beneficiaries

  • What actions need to be taken before and after a client’s death to make sure beneficiaries can “stretch” distributions.
  • Strategies to consider when a client wishes to make a charitable bequest.
  • The critical rules you absolutely must know when a client names – or wants to name – a trust as their IRA beneficiary.
  • The 3 options a spousal beneficiary has after inheriting an IRA and how to choose which option is best.
  • How to properly calculate and take RMDs for beneficiaries.

Earn CE credits while gaining IRA mastery.

120 Question Online CE Exam ($120 value)

Get 12 CFP credits

When you learn the Savvy IRA material, you’ll be eligible to earn 12 CFP Continuing Education credits. Taking a 90-minute, multiple-choice test, and correctly answering 84 or more questions earns you the 12 CE credits.

You’ll earn a Certificate of Completion and the CFP Board will be notified within one month of the time you pass your exam.

Demonstrate your IRA knowledge – Present workshops, classes, and seminars to pre-retirees and CPAs

Baby Boomers are hungry for education on navigating the complexities of their retirement finances. Once they attend your workshops, they’ll see the gulf that exists between their awareness and your knowledge and insights. These three Finra-reviewed presentations, developed by America’s leading IRA experts at Ed Slott and Company, include PowerPoint slides and talking points.

Presentation One: Savvy IRA Planning® for Boomers ($299 value)

You get 45+ PowerPoint slides (Finra-reviewed) and 35+ pages of speaker notes in this customizable 45-minute client education presentation. It’s ideal for large groups or one-on-one presentations. Here’s how your marketing copy summarizes the presentation you will make:

4 Presentations

Baby Boomers are asking:

  • What type of retirement account is right for me?
  • Can I still contribute to a retirement account and if so, how much?
  • When do I need to take withdrawals and how much do I have to take?
  • How are my IRA withdrawals taxed?
  • How does my IRA fit into my overall plan?
  • What happens to my IRA when I die?
  • How can I minimize taxes so I can spend more of my hard-earned money?

Learn the rules for:

  • Contributing to traditional IRAs and Roth IRAs
  • How indirect and direct rollovers work
  • How retirement accounts are taxed
  • How to calculate your required minimum distribution
  • Roth IRA conversions
  • Inherited IRAs
  • How spousal IRAs work

At this workshop you will learn:

  • 7 strategies for Savvy IRA planning
  • 6 rollover options for your retirement plan funds
  • 3 common required minimum distribution mistakes
  • The difference between indirect and direct rollovers
  • How to coordinate your IRA planning with your overall retirement, estate, tax, education, Social Security and financial plans
  • 3 different options for spousal IRA beneficiaries

Presentation Two: 6 Retirement Account Options Every Retiree Must Know: Picking The Right One After You’ve Left Your Job ($299 value)

Demonstrate your expertise

One client’s retirement is very dPresentation Two: 6 Retirement Account Options Every Retiree Must Know: Picking The Right One After You’ve Left Your Job ($299 value)

One client’s retirement is very different from another’s. This customizable client education presentation – 45+ PowerPoint slides (FINRA-reviewed) and 35+ pages of speaker notes – is a perfect 45-minute presentation for large groups and individual sessions alike. Here’s how the marketing copy included in your program materials describes your presentation:

Baby Boomers are asking:eminar you will learn:

  • 6 different options for your retirement plan funds
  • When to leave assets in a company retirement plan
  • How to roll your money to a new company retirement plan
  • When to roll over to an IRA
  • When and if you should take a lump sum distribution
  • When to convert your funds to a Roth IRA
  • Why you would consider an in-plan Roth conversion

Learn the rules for:

  • Indirect and direct rollovers
  • IRA rollovers
  • The stretch IRA
  • Rollovers for beneficiaries
  • Net unrealized appreciation transactions
  • How to undo a Roth IRA conversion

Presentation Three: Savvy IRA Planning for CPAs: 10 Things CPAs Should Know About IRAs

Connect with CPAs and other professionals by presenting this new workshop: IRAs and other Retirement Accounts: What CPAs Need to know.

Now you can award CPE credits to CPAs, too. Your Savvy IRA Membership gives you this new presentation and the ability to award CE credits to CPAs who attend. Horsesmouth is a registered CPE sponsor with the National Association of State Boards of Accountancy (NASBA) (Please note: certain guidelines must be followed to award credit.)

Presentation Four: One-on-One Rollover Options: We’ve created a slimmed down version of Savvy IRAs Six Rollover Options presentation. Now you can use it meeting with your clients and prospects to easily and informatively walk them through the range of options they face when looking to rollover a retirement account.

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

FIRST YEAR LICENSE ($997 value)

Deliver “Savvy IRA Planning®” seminar presentations to clients and prospects for 12 months. After your first year, renew your “Savvy IRA Planning® with Ed Slott and Company” license and get our annual program update: new IRA developments, updated slides for your presentations, and updated client reference materials.

Everything you need to attract clients and prospects to your presentations.

TOOLKIT

Demonstrate your expertise

Marketing Toolkit for Savvy IRA Planning® ($299 value)

The toolkit is filled with tips, timelines, checklists and templates to plan, deliver and follow-up on your presentation events. It also gives you directions on how to use the Finra-reviewed marketing materials including customizable PDF templates for posters, postcards and a press release.

CLIENT REFERENCE

Perfect handout for pre‑retirees

The Baby Boomer’s Guide to IRA Planning ($299 value)

A great reference to hand out to clients and prospects, this laminated publisher reprint by Jeffrey Levine, CPA/PFS, CFP®, CWS®, MSA is a 3-panel, 6-sided, 8.5" x 11" reference that distills key IRA concepts into straightforward, easy-to-understand language. 50 copies mailed to your office.

ARTICLE REPRINTS

Great for drip marketing

Article Reprints – PDF ($97 value)

During your 12-month subscription period, you’ll have access to Finra-reviewed article reprints about IRA topics.

Brand these informative and helpful article reprints with your contact information, photo and logo to create an instructive and memorable leave-behind for clients. Or post the articles on your website, or include them in your e-newsletter.

Keep building your IRA knowledge year round

E-NEWSLETTER

Perfect handout for pre‑retirees

Savvy IRA Planning Monthly E-Newsletter

IRA rules change all the time. That’s why your learning never ends. This informative monthly e-newsletter is the main tool to keep your insights fresh. It’s filled with answers to select subscriber questions on IRA planning, and scores of tips and news about the program and the complex world of IRAs.

SEMI ANNUAL WEBINARS

View on-demand training webinars

Subscriber-Only Update Webinars

Two times a year, Ed Slott and Company will conduct a subscribers-only webinar to answer select questions about IRA planning and update you on any new developments in the field and in the Savvy IRA Planning® program. Webinars will be live and available for on-demand viewing at your convenience.

PRIVATE WEBSITE

Keep updated year round

SavvyIRA.com Website

Gain instant access to presentations, marketing toolkits, article reprints, newsletter archives, training webinars, semi-annual webinars, CE exams and more –all the key elements of the program.

PROGRAM LEADERS

Ed Slott

Ed Slott, CPA was named “The Best Source for IRA Advice” by the Wall Street Journaland called “America’s IRA Expert” by Mutual Funds Magazine. He is a nationally recognized IRA-distribution expert, a professional speaker, and the creator of several public television specials, including the most recent, Ed Slott’s Retirement Rescue!

Ed established the IRA Leadership Program and Ed Slott’s Elite IRA Advisor Group, which were developed specifically to help financial institutions and advisors, financial advisor firms and insurance companies become recognized leaders in the IRA marketplace.

Jeffrey Levine

Jeffrey Levine, CPA/PFS, CFP®, CWS®, MSA is Ed Slott and Company’s Chief Retirement Strategist and Director of Retirement Education. He is an accomplished writer, go-to industry source on the best practices and dangerous pitfalls involving the complex world of IRAs and other retirement accounts, and the creator of Savvy IRA Planning™ with Ed Slott and Company, offered in partnership with Horsesmouth, LLC. A frequent presenter of advanced training programs, Jeffrey has helped educate thousands of Financial Advisors, CPAs, Attorneys and consumers on IRA tax and estate planning strategies. He is a presenter for national conferences, CPA continuing education programs, web-based conferences and client seminars.

He is a regular contributor to MarketWatch, Kiplinger’s and various other industry publications. Jeffrey can regularly be seen promoting retirement and tax education on television stations such as CNBC, Fox Business News, CBS and Public Television, and is frequently quoted in publications throughout the country, including The Wall Street Journal, USA Today, Kiplinger’s, the New York Times, Investment News, Forbes, Market Watch and Money Magazine.

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

Get the IRA Planning Expertise You Need to Educate Clients and Unlock Retirement Assets…Don’t lose your share of the $25 trillion retirement market…

Are you poised to claim your fair share of this burgeoning $7.4 trillion IRA market?

IRAs are an integral part of many clients’ financial, estate, and retirement plans. The funds accumulated in these accounts often represent a lifetime’s worth of work. That means there are more people than ever for you to help, which is good for potential clients and of course, good for you. Let’s take a look at how IRA expertise can help your Business soar…

Expand your level of services to a growing market.

Baby Boomers own a disproportionately high percentage of IRAs as well as a disproportionately high percentage of the wealth. IRA planning is an absolute must to expand into this incredibly profitable market. Make it easier for clients to transition to you from other advisors.

One of the best ways to turn potential clients into actual clients is to clearly differentiate you from the client’s previous advisor. Once you are truly knowledgeable about the IRA rules, you can position yourself as a “distribution specialist.”

Increase your revenue.

Building your IRA knowledge will definitely help you attract more clients, which will obviously have an impact on your bottom line.

Receive more professional referrals from CPAs and attorneys.

If you want more referrals (and who doesn’t?) one of the best ways is to become a knowledgeable IRA specialist. If you can help answer IRA questions quickly and reliably, you’ve demonstrated your value and what it’s like to work with you. This must happen BEFORE professional referrals come your way.

Reduce the possibility of costly errors.

Each year many advisors find themselves in the crosshairs of lawsuits and arbitrations, often because of inadvertent errors. The more aware you are of the IRA rules, the less chance there is for those mistakes to occur.

Connect with the most sought-after clients and prospects.

When you position yourself as a distribution specialist who focuses not just on investments, but also on minimizing the impact of taxes during retirement, you build credibility and rapport with your top clients and prospects.

Looking Forward to Learning From Them

“Slott and Jeff Levine are two of the sharpest IRA experts in the country. Now you’ll have a chance to benefit from their insights through Horsesmouth’s new Savvy IRA Planning® with Ed Slott and Company program. I’m looking forward to learning from them.”

Elaine Floyd

Elaine Floyd, CFP®
Director, Retirement and Life Planning
Horsesmouth, LLC

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

Add Savvy IRA Planning® with Ed Slott and Company to Your Client Education Program Today

Become the go-to IRA expert in your community by adding Savvy IRA Planning with Ed Slott and Company to your client education program right now. You’ll be happy you did. And when you become a subscriber, you’ll be licensed to use the Savvy IRA Planning® with Ed Slott and Company with all your clients and prospects for a full year.

Remember, this is what you get with your Savvy IRA Planning® with Ed Slott and Company program.

COMPREHENSIVE GUIDES

The Financial Advisor’s Guide to Savvy IRA Planning for Boomers:This guide (200+ pages), written by Jeffrey Levine, CPA/PFS, CFP® walks you through all the major aspects of smart IRA planning. It equips you with the technical knowledge and insights that you’ll need to educate clients and prospects about the value you will deliver minimizing the impacts of taxes on their retirement distribution. ($899 value)

150 IRA Planning Questions Answered: What Savvy Advisors Need to Know: This report (75+ pages) gives you specific answers to real-life, difficult IRA questions you and your clients will encounter. Ed Slott and Company’s team of IRA experts spend much of their time researching and answering tricky IRA planning questions. Now you’ll have easy access to a body of questions you’ll likely face as you educate clients and prospects about IRA planning. ($899 value)

WEBINAR TRAINING SERIES

Four-part training sessions delivered by Ed Slott and Company: These webinars will walk you through the key material contained in the Savvy IRA Planning® with Ed Slott and Company program. All sessions are available for on-demand viewing. ($499 value)

FOUR CLIENT PRESENTATIONS

Baby boomers remain hungry for education about the complexities of financing their retirement. Now you’ll have three presentations to make to clients and prospects developed by America’s leading IRA experts Ed Slott, CPA and Jeffrey Levine, CPA/PFS, CFP®. Each FINRA-reviewed presentation comes with PowerPoint slides and speaker notes.

4 IRA Presentations

Savvy IRA Planning® for Boomers presentation. Customizable client education presentation. You get: 45+ PowerPoint slides and 35+ pages of speaker notes (45 minute presentation). Ideal for large groups or one-on-one presentations. ($299 value)

6 Retirement Account Options Every Retiree Must Know: Picking the Right One After You’ve Left Your Job. Customizable client education presentation. You get: 45+ PowerPoint slides and 35+ pages speaker notes (45 minute presentation). Ideal for large groups or one-on-one presentations. ($299 value)

Savvy IRA Planning for CPAs: 10 Things CPAs Should Know About IRAs: Customizable education presentation for CPAs. You get: 45+ PowerPoint slides and 35+ pages speaker notes (45 minute presentation). ($299 value)

One-on-One Rollover Options: We’ve created a slimmed down version of Savvy IRAs Six Rollover Options presentation. Now you can use it meeting with your clients and prospects to easily and informatively walk them through the range of options they face when looking to rollover a retirement account.

MARKETING TOOLKIT

Marketing Toolkit for Savvy IRA Planning®. FINRA-reviewed. PDF templates: poster, postcards and press release. ($299 value)

CLIENT REFERENCE

The Baby Boomer’s Guide to IRA Planning. FINRA-reviewed. This handout (50 copies) is a 3-panel, 6-sided, and 8.5" x 11" laminated reference to distribute to clients and prospects. It explains key IRA concepts necessary to understanding IRA planning decisions. ($299 value)

ARTICLE REPRINTS

Article Reprints (PDF). FINRA-reviewed. Brand these article reprints with your contact information, photo and logo to create a client touch that’s both instructive and memorable. ($97 value each)

PRIVATE WEBSITE

SavvyIRA.com website gives you instant access to key elements of the program, including presentations, marketing toolkits, article reprints, newsletter archives, training webinars, semi-annual webinars, CE exams, and more.

MONTHLY E-NEWSLETTER

Savvy IRA Planning Newsletter: Each month you’ll receive an e-newsletter with answers to select subscriber questions on IRA planning, plus tips, insights, and news about the program and the complex world of IRAs.

CE EXAMS

Take our 120-question online exam to qualify for 12 CFP Continuing Education Credits. Certificate of Completion included. CFP Board notified within one month of passing exam. ($120 value)

SEMI-ANNUAL WEBINARS

Subscriber-only update webinars: Two times a year Ed Slott and Company will conduct a webinar aimed at answering select questions from subscribers about IRA planning, as well as updating you about any new developments in the field and the Savvy IRA Planning® with Ed Slott and Company program. Webinars will be live and available for on-demand viewing later.

3 BONUS MATERIALS

23 Single-Page IRA White Papers (PDF). The “5 Easy Steps” white paper series by Ed Slott and Company is a great, quick resource to keep on hand for reference and to use with colleagues, clients, friends, family, and prospects. NOTE: The white paper series is NOT FINRA-reviewed.

3 IRA Pamphlets. You get five copies each of these three tri-fold pamphlets by Ed Slott and Company: Roth IRAs, Beneficiary Designation Form, and Required Minimum Distributions. Each pamphlet has room for adding your company information. NOTE: The pamphlets are NOT FINRA-reviewed.

Discounted, in-depth assistance from Ed Slott and Company. When you’re faced with a critical, complicated IRA issue, you get a 50% discount off of Ed Slott and Company’s hourly consulting rate of $500. Savvy IRA Planning® with Ed Slott and Company subscribers will pay $250 an hour for consulting; the rate is not prorated.

ANNUAL LICENSE

First Year License. Deliver Savvy IRA Planning® seminar presentations to clients and prospects for 12 months. After your first year, renew your Savvy IRA Planning® with Ed Slott and Company" license and get our annual program update: new IRA developments, updated slides for your presentations, and updated client reference materials. ($997 value)

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

Risk-Free GUARANTEE for Savvy IRA Planning® with Ed Slott and Company

100% satisfaction guaranteed

We think educating clients and prospects about IRA planning issues is so important to your community, your clients and your success, that we’re trying to make it as easy for you as possible to gain this important expertise. So here’s our promise:

Order Savvy IRA Planning® with Ed Slott and Company today and save yourself $300 off of the $1,297 normal rate.

Make Savvy IRA Planning® with Ed Slott and Company a key client-education offering for your pre and post retirees and their friends and families. The coming baby boomer IRA rollover wave presents the biggest business development opportunity ever for advisors looking to solve tricky, complicated income-planning issues.

By helping people better understand the opportunities and pitfalls of IRA planning, you’ll be building trust and "peace of mind" among clients and prospects. They’ll be thankful for your guidance in putting together the retirement income-planning puzzle. That’s why I can make the following guarantee when I urge you to subscribe to Horsesmouth’s Savvy IRA Planning® with Ed Slott and Company:

Learn the program. Present it to your clients and prospects. Use it one-on-one and in group settings—as a client education workshop. Do that for 12 months. If you’re not finding that your clients and prospects are extremely grateful to have a competent, confident and knowledgeable advisor guide them through the ins and outs of IRA planning, we’ll completely refund 100% of your purchase price—guaranteed, no questions asked. Just call and tell us you’re returning all the materials to Horsesmouth at: Horsesmouth, 21 W. 38th St., 14th Fl., New York, NY 10018. Phone: 212-343-8760, Ext. 1.

Go Ahead and Sign-Up Now—There’s No Risk So Give It a Try

Join by January 13th and Save $300!

Here are the key things to consider: IRA knowledge is completely fundamental to your business. There’s no getting around that fact. Just about all your clients will have at least one, if not many more, IRAs. That’s the way the system has evolved in the United States.

Here’s the other thing: The IRS rules and regulations around IRAs have evolved into a veritable minefield of tax bombs waiting to go off with just one false move—a missed deadline, a faulty distribution, a flawed conversion, and so on.

No one planned it this way, but that’s how it has developed over the last 40 years. bout the hair-trigger tax time bombs woven through their retirement nest eggs. It’s really a crazy system.

But this is where you come in. You get to be the hero in this situation. Because people simply have no idea how bad or potentially dangerous their IRA accounts are.

But you can sound the alarm. You can be the trusted advisor, the educator in your community, delivering Savvy IRA Planning presentations and the accompanying message: This is serious business and need to be approached with caution.

Once you offer folks who attend your presentations an opportunity to come in to your office for a one on one consult regarding their own IRA and retirement picture, you’ll be on your way to collecting new clients.

I guarantee that. But you’ve got to have your own solid base of IRA knowledge in order to become the IRA “go to guy” in your community.

That’s why I invite you now to become a subscriber of our Savvy IRA Planning® with Ed Slott and Company (a $5,024 value) for only $997—a $300 savings off the full $1,297 rate. That’s just $83 a month to build your expertise and stay sharp on one of the largest and most complicated and account types you’ll ever manage for your clients. You must order before January 13th to get this rate.

If there’s any topic that demands your year-round attention, it’s managing IRAs. Join the program today and save!

Sean M. Bailey
Editor in Chief
Horsesmouth
21 West 38th Street
New York, NY 10018
888-336-6884 ext. 1

P.S. I’ve been interviewing advisors who’ve started to present Savvy IRA in their communities. Here’s an interesting anecdote from one. He said he got 12 people to come to his IRA presentation, which is much lower than the 20 or so he usually gets when he teaches about Social Security and Medicare. But, he pointed out, every one of the 10 attendees was a HNW prospects and now he’s following up with all of them. Of course, that makes sense. Go ahead and join Savvy IRA Planning® with Ed Slott and Company now and save $300 if you join before January 13th. You’ve got everything to gain.

Join Savvy IRA Planning®
with Ed Slott and Company Click here to learn more

About Horsesmouth

Since 1997, Horsesmouth has been helping financial advisors succeed by providing timely guidance on key topics such as business development, practice management, financial planning and investment strategies.

FOR INSTANT SERVICE Call Toll Free: 1-888-336-6884 Ext 1 (Outside U.S.: 1-212-343-8760)

 

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